useful
+ SKILLS, KNOWLEDGE, ET CETERA
DESIGN
GRAPHIC
EXPERIENCE
ART DIRECTION
HTML
STRATEGY
SOCIAL
PUBLIC RELATIONS
DIGITAL
SOCIAL
MANAGEMENT
PROJECT
COMMUNITY
CONTENT
CAMPAIGN
+ REPOSITORY
COMMUNITY MANAGEMENT
CONTENT STRATEGY
DIGITAL STRATEGY
Successfully managed the print production and distribution of 2000 + units.
Increased wholesale and distribution accounts by 30+% each quarter.
Produced four successful campaigns that resulted in completely selling out of issues 1-4.
Used Instagram exclusively to share content, recruit contributors and drive traffic to the website.
Leveraged print + digital content by developing exclusive material to be shared online and various media outlets.
Increased annual subscriptions to print publication by 25% each quarter through the sales promotion and new media.
Used metrics to position the publication + content in the most creative markets: San Francisco, Seattle, Portland, Chicago and New York.
Developed crowdsourced campaigns to broaden community of contributors.
Oversaw 50+ sponsorship acquisitions and partnerships
Steadily increased community of contributors by 20% with each printed issue.
Managed 200+ members of contributors from all over the world: US, Mexico, Australia, Europe, Africa, India, and Japan.
ART DIRECTION
EVENT PRODUCTION
Produce the first "Driver Appreciation Event" for 100 of the top 5 star drivers in the San Francisco Bay Area
Event has now become a bi-annual initiative at UBER HQ.
Art Direct a video of the "Driver Appreciation Event" to be used internally to promote the benefits of being a 5-star driver.
PROMOTION
CONTENT STRATEGY
MEDIA COVERAGE
Hired to promote the feature documentary film, The Institute.
Developed Social Media Roadmap for Twitter and Facebook.
Created a multilayered promotional strategy that engaged audiences at all levels of the films life cycle.
Promoted film at 2013 Sundance and Slamdance Film Festivals
+ FRIENDS, AFFILIATES & EVERYTHING IN BETWEEN
LINDSAY VAN CANFORT
TIE SOCIETY
TATTLY
NONCHALANCE
THE INSTITUTE CODAME
THE BOLD ITALIC
DWELL
OPEN TV
NORTHWESTERN UNIVERSITY
UBER
BIG UMBRELLA STUDIOS
EMJOYMENT
QUEER NY INT'L ARTS FESTIVAL
CAL POL UNIVERSITY
THE URBAN AIR MARKET
TYPO
WIDE OPEN
CREATIVE MORNINGS
VOYAGER
JUNIPER RIDGE
STEVEN ALAN
FORK & THE ROAD
IN PURSUIT OF MAGIC
TECHWEEK
INVITATION/ANNUAL
GRAZE MAGAZINE
CANVAS CHICAGO